Four Lower-Cost Franchises to Watch

By Callie Evergreen

Jan, 27 2021

Frios Gourmet Pops

The concept: CEO Cliff Kennedy touts Frios as the “easiest and simplest franchising company I can imagine out there.” The brand started as a brick-and-mortar concept, but transitioned to a mobile, tie-dye wrapped popsicle truck when COVID-19 hit. “If you look at it, it screams fun, and that’s what we are. We sell happiness for a living,” Kennedy said. “You don’t have machines to clean up, you just have to unplug a freezer to unthaw it sometimes. There are no complicated systems to learn, which is what people are attracted to.”

The stats: Founded in 2013, Frios started franchising in 2018. There are more than 40 franchise locations in the U.S., including seven vans and four more on the way. Though focused on pushing mobile, a brick-and-mortar store is 1,500 square feet. The total investment costs $35,000 to $40,000 for a mobile franchise.

The competition: “We compete with the ice cream man and shaved ice companies out there,” Kennedy said. “We also have added revenue streams. I give my franchisees a bunker freezer, what you see at a gas station, to set up wholesale accounts. You can’t do that with a shaved ice company—sell in bulk and not actually have to be there.”

The challenge: As it expands, Frios will need to separate itself in the food category, as its products are made in a manufacturing facility and prepackaged. “The franchisee never touches it, they’re shipped out to franchisees on a weekly basis with a variety of flavors that rotate seasonally,” Kennedy said. “You’re not really in the food business, you sell a popsicle.”

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You may submit additional information and questions to Frios Franchise Development at: or Frios Gourmet Pops – 1201 W I-65 Service Rd. N. Mobile, AL 36618

This web site and the franchise sales information on this site do not constitute an offer to sell a franchise. The offer of a franchise can only be made through the delivery of a franchise disclosure document. Certain states require that we register the franchise disclosure document in those states. The communications on this web site are not directed by us to the residents of any of those states. Moreover, we will not offer or sell franchises in those states until we have registered the franchise (or obtained an applicable exemption from registration) and delivered the franchise disclosure document to the prospective franchisee in compliance with applicable law.